V-Cert · Brand assets

The official V-Cert marks

The mark is the last thing we make together and the first thing your buyer sees — the months of documentation, review and testing, compressed into a centimeter of artwork on your label. This page is everything you need to print it properly: the registered artwork, the usage rules, and the data snippets that connect it to your live certificate. Use of a mark is reserved for products named on a valid certificate — the rules below are part of the certification agreement.

PNG · print-resolution · five marks — SVG and EPS masters available from the V-Cert team on request: info@v-cert.org

The kit

Five official marks

The registered artwork a certified product carries. Vegan, Vegetarian, Gluten-Free and Cruelty-Free are circular; the Non-GMO mark is rectangular — the family varies by background color, so never recolor a mark to match your palette. Downloads are print-resolution PNG; SVG and EPS masters come from the V-Cert team on request.

Vegan

Food · supplements · cosmetics

PNG · print-resolutionSVG/EPS from the V-Cert team on request

Vegetarian

Lacto / ovo variants defined

PNG · print-resolutionSVG/EPS from the V-Cert team on request

Gluten-Free

Food · supplements · small-batch producers

PNG · print-resolutionSVG/EPS from the V-Cert team on request

Non-GMO

Scoped claim · never “GMO-free”

PNG · print-resolutionSVG/EPS from the V-Cert team on request

Cruelty-Free

Cosmetics add-on

PNG · print-resolutionSVG/EPS from the V-Cert team on request

Usage rules

How the mark is used

Six rules. They keep every reproduction verifiable, legible and honest — and they are enforceable terms of the certification agreement, not suggestions.

Minimum size

48 px on screen, 12 mm in print. Below that, the “V-Cert Approved” and “v-cert.org” lettering stops being readable — and readability is the point.

Clear space

Keep 25% of the mark's height clear on all sides. Nothing overlaps the artwork — no text, no photos, no other marks.

No effects

No drop shadows, gradients, rotation, recoloring, outlines or foil treatments — and never crop the rectangular Non-GMO mark to a square. Each mark ships print-ready as is.

No clustering

Keep at least one mark-width between any two certification marks. A V-Cert mark never sits pressed against another scheme's logo.

Stay traceable

On packaging and marketing surfaces, keep the mark within reach of your certificate ID or verification QR code.

Gluten-Free threshold

The gluten threshold is defined in the Gluten-Free Standard and recorded on your certificate. You do not have to print it beside the mark on pack. Where you do state it, state it exactly as your certificate does.

Every V-Cert mark carries v-cert.org struck into the artwork.

The checkability cue: anyone holding the pack can find where to check the certificate number.

For certified brands

Wire your certificate into your product data

Two integrations ship with every welcome pack. Both point buyers, search engines and AI assistants at your certificate on the portal — the certificate that can be checked beats the certificate that can't.

1. Product structured data (hasCertification)

Paste this into your product page and replace the product name, the mark name and the example number US-V-0926-0001 with your own certificate number. The url must point at your own certificate on the portal.

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Product",
  "name": "Your product name",
  "hasCertification": {
    "@type": "Certification",
    "name": "V-Cert Vegan Certification",
    "certificationIdentification": "US-V-0926-0001",
    "issuedBy": {
      "@type": "Organization",
      "name": "V-Cert",
      "url": "https://v-cert.org/"
    },
    "url": "https://verify.v-cert.org/c/US-V-0926-0001"
  }
}
</script>

2. Google Merchant Center certification attribute

In your Merchant Center product feed, add the certification attribute to each certified product, with these three sub-attributes:

Sub-attribute	Value
certification_authority	V-Cert
certification_name	The mark on your certificate — for example “V-Cert Vegan”
certification_code	Your certificate number — the example format is US-V-0926-0001

The same attribute is available through the Content API and the Merchant Center feed editor. Keep the code identical to the number on your certificate so anyone can check it.

Scope

These assets are for certified brands and for editorial use about V-Cert. Using a V-Cert mark on a product that is not named on a valid certificate is misuse — it gets reported through the report page and handled under the governance rules.

Photography on this site is illustrative imagery produced in-house; it depicts no real client, staff member or certified facility. The binding artifacts are the marks and the certificate a buyer can check by its number.

Not certified yet?

Put a verifiable mark on your label

The review is done by a person — and if we're not the right fit for your scope, we say so at the quote stage.

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Typical desk review: 5–10 business days from complete documentation.